100% welcome bonus up to $/€200

View all the Bethard promotions. Read more.

Why join Bethard

  • Hundreds of betting markets for every match
  • Amazing live betting
  • Generous reward program
  • Some of the highest odds on all sports
  • Ideal for football lovers
  • Freebets and special offers on selected events
  • Various special betting markets
  • Unique offers for sportsbook and games
  • Industry-leading reputation for competitive odds
  • Zlatan’s bookmaker of choice
  • Daily special promotions
  • $/€50 welcome bonus when you sign up
  • Trusted and safe operator
  • Fast and glitch-free mobile site
  • UKGC, MGA & Sweden license

Transactions / Limits

Min Deposit $/€10

Min Withdrawal $/€10

Withdrawal Fees None

Min Bet $/€0.50


Deposit Fees None

Max Winning Daily $/€70.000



Rating: 88/100

Company Details:

Web Address www.bethard.com

Platforms SBTech

Company Bethard Group Limited

Established 2014

Licensed UKGC, MGA, Sweden

Address 6 Triq Paceville, San Ġiljan, Malta


Chat-Customer Service Hours 24/7

E-mail [email protected]

Live Chat Available



Bethard was launched in 2014 by keeping a low profile at first, then steadily making a name for themselves and improving every aspect of the operation. The online bookmaker grew continuously from one year to another by offering great odds, an extensive betting offer, and multiple features to make online betting truly enjoyable. However, the real boom in popularity came in 2018 when Zlatan Ibrahimovic joined as brand ambassador and co-owner.

Bethard started with a license from the Malta Gaming Authority, however, they are now licensed by the UKGC, Swedish Gambling Authority and several other domestic licenses like Denmark and Spain. This vast array of licenses allows them to operate all across Europe as well as other regions of the globe. However, it goes without saying that a special focus goes towards the Swedish, UK, Spanish, German, Finnish, and Norwegian markets with the website being available in these languages as well.

If this online sportsbook already sounds like a bookmaker you’d like to try, check out all the details about it in the Bethard review our experts prepared. And, if you want a quick answer to “Is Bethard legit?” – that answer is YES!

Sportsbooks Features

What better way to start this Bethard sportsbook review than taking a closer look at the features it offers. Besides high odds and a diverse betting offer, punters always look for exclusive features that make a bookmaker fun and easy to use. Bethard has this part covered through a perfectly-designed website that makes navigation easy and intuitive. All the top leagues are displayed on a toolbar on the left part of the screen, while top matches of the day are displayed with big icons on top of the screen, in the Sports betting section.

Punters can choose from 30 sports to bet on and for anyone wanting to try something different, Bethard offers plenty of bets on politics as well. Each match and competition, no matter the sport, offers plenty of markets so that punters can build the perfect betting slip. For example, a Champions League clash gives you around 130 betting markets to choose from and the same goes for football matches from the top 5 leagues in Europe. Furthermore, punters that use the Bethard betting site enjoy a 97% payout percentage on the top football leagues and NBA.

Besides the rich betting markets on each match, the Bethard sports betting website lets punters view detailed statistics about each clash. With one click you get access to info like win probability, last 5 results for each team, referees, cards, and pretty much anything needed to improve your winning chances. For those that have just started their sports betting adventure, the Bethard sports rules section explains the entire process for the most popular sports. Also, the cashout feature gives punters full control over their bets, getting a portion of their stakes even if the final result doesn’t seem to be going their way.

Live Betting

There are plenty of punters out there that don’t like waiting the full 90 minutes to find out if their bet was a winning one. No matter if you find yourself in this category or you just like to boost your profit with a quick live bet, Bethard has this part covered as well.

The live matches are the first thing you’ll see when accessing the Sports betting section. No matter the time of day, you will always find a rich offer of live bets on a wide array of sports. While the betting markets are not as numerous as pre-match betting, Bethard’s live betting section gives you, on average, over 50 markets per match so you can take advantage of every step of the game. And since in-play betting goes hand in hand with live streaming, Bethard UK made sure to cover as many sporting events as possible.

Welcome Bonus and Promotions

Now that the Bethard sports review section is covered, it’s time to focus on the bonuses and rewards the bookmaker has in store for new and existing customers. And since Bethard caters to players from all around the globe, some of the regions have customized welcome offers to meet the local standards. The most common welcome bonus at Bethard is 100% up to $/€100 or the equivalent in SEK or NOK. However, players from Germany will be able to claim a different first deposit offer of 100% up to $/€50. Customers from the United Kingdom have a different welcome bonus as well. For every $/€100 wagered they get $/€5 in real cash, so no wagering. The maximum amount of real cash to be won with the welcome offer is $/€50 and you need to wager your initial bet on odds of at least 1.80 for the amount to count towards the real-cash bonus.

After enjoying the opening offer, punters become eligible for lots of other customized deals. Varying on the region, they can either get special free bets for big sporting events, boosted odds or other promotions. The Bethard loyalty program is another way of giving back to customers so make sure you don’t miss the chance to go up the tiers and get more rewards. To make sure you never miss a deal from Bethard, subscribe to their newsletter and make the most of your experience. 

Deposit and Withdrawal Options

The international reach of Bethard can be fully observed when checking out their cashier as well. No matter where you’re playing from, there are plenty of payment options to choose from. Broadly used international payment options such as PaysafeCard, VISA, Skrill, Neteller, EcoPayz or MuchBetter can be used to make instant payment with no added fees. $/€10 is the minimum deposit for most of the payment options, while the maximum amount to be deposited in one go also varies from one payment method to another.

The local payments offered by Bethard include Sofort for German punters, Klarna and Trustly for Scandinavian customers, and Interac for Canadians. Also, no matter if we’re talking about these local payment options or the international ones, there are no fees applied by Bethard.

When talking about Bethard withdrawals, the process is just as facile. The only difference compared to depositing is that the minimum withdrawal is $/€20. There are no taxes or anything similar and the maximum amount varies from one payment option to another, however, you should be able to cash out at least $/€5,000 in one go as long as your account is verified. All withdrawal methods except Wire Transfer process in up to 24 hours so you don’t have to worry about waiting too long to get your funds. All Bethard withdrawal times are respected during the weekend as well.

Other Products

On top of a flawless sports betting experience, Bethard also offers an exceptional online casino vertical. With thousands of online slots and table games provided by the best software companies in the world, Bethard gives you everything you could wish for. You’ll surely recognize names like Microgaming, NetEnt, Evolution Gaming, Yggdrasil or Endorphina, and the list can go on. No matter if you’re into slots, table games or live dealer games, Bethard will never let you wanting for more.

Customer Support

Contacting the Bethard customer service department is a piece of cake. No matter if you want to find more answers about promotions or you have more specific questions like “ Who owns Bethard?”, a professional team is available 24/7 via live chat or email. The sportsbook also compiled a generous FAQ section where you will find answers to pretty much any question that may come up during the betting process.


We’ve already mentioned the sponsorship deal Bethard signed with Zlatan Ibrahimovic. And if you know a thing or two about Zlatan, you can understand why such a partnership is all a top-quality bookmaker needs to make a bang in the sports betting world. Even though things weren’t always smooth back when Zlatan was playing at Manchester United and there was a conflict invoked due to Bethard’s UK license, ever since the Swede left Manchester, the partnership flourishes and it’s a win-win situation.

User Ratings - Bethard

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